June 21, 2011 – HOLLYWOOD, Calif. – livecomplete™ announces its win at the 2011 Red Herring Top 100 Award, a prestigious list honoring this year’s most promising private technology ventures from North America. Red Herring’s Top 100 has become a mark of distinction for identifying promising new companies and entrepreneurs such as Facebook, Twitter, Google, Yahoo, Skype, Salesforce.com, YouTube, and eBay.

Red Herring evaluated the companies on both quantitative and qualitative criteria, such as technology, innovation, management, market penetration and financial performance. This assessment of potential allows Red Herring to see past the “buzz” and make the list a valuable instrument of discovery and advocacy for the most promising new business models in North America.

“livecomplete is honored to have received such a prestigious award. We are thrilled that Red Herring sees our company as a promising venture in the digital media industry,” said Simantini Chakraborty, CEO of livecomplete. Simantini was also selected as one of only two presenting companies to deliver a keynote address at Red Herring.

“Choosing the companies with the strongest potential was by no means a small feat,” said Alex Vieux, CEO of Red Herring. “After rigorous contemplation and discussion, we narrowed our list down from thousands of candidates from across North America to the Top 100 Winners. We believe livecomplete embodies the vision, drive and innovation that define a successful entrepreneurial venture. livecomplete should be proud of its accomplishment, as the competition was very strong.”

The award came at the same time that livecomplete launched its limited Beta allowing users to register and test the platform. The company will incrementally add features in the coming weeks to offer a robust offering. Within its first week, the platform is already seeing an influx of users through organic growth, which can be attributed to its hyper-relevant nature.

About livecomplete

livecomplete is an intelligent platform that allows people a better way to discover targeted products, promotions and likeminded people based on their unique psychographics, interests and goals. The company also connects likeminded people, which enables social shopping and meaningful dialog with their cohorts. livecomplete has several partnerships in place including a major media company, one of the largest international gym chains, a cloud-top technology company, among several others.